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Keep a look out for an email from me with more details and feel free to reach out if you have any questions: nikkiblp@gmail.com

Post-Conference Workshop • Downtown NYC • Sunday May 18, 4:00 PM

Building a Profitable Group Tour Business

in partnership with

group tour
Turn Your Audience Into Travelers

Whether you’re just starting out or already running trips, this hands-on workshop is your crash course in creating impactful and profitable tour business.

Planning on attending the Women in Travel Summit?  Get my workshop for *free* by using code TRIPKINETICS75 for $75 USD off your WITS ticket.

women group tour

The tours and activities industry can seem seem intimidating (and antiquated…), but this workshop breaks down the essentials explaining what you need to understand, and where you can break out of the mold (and ahead of your competition).

Build practical strategies, get access to templates to make your life easier, and connect with other creators who are jumping into the very specific world of small group tours.

This workshop includes:

Understand the foundational principles of the industry, including key terminology, legal essentials, and where you can break the mold to stand out.

Discover how to create a unique, audience-focused offering that sets your tours apart.

Learn practical strategies to turn followers into loyal travelers.

Master the art of crafting unforgettable tours with meaningful and impactful moments.

Get clear on how to structure your tours throughout the year, select destinations, and plan your calendar strategically.

Learn how to position yourself in the market and outshine your competitors.

Discover how to price your tours for profitability without losing value for your participants.

Collaborate with DMCs and other local partners to enhance the quality and sustainability of your tours.

About me:

I have often been the only female at the table when working for various tour operators.

Through experience working with large, multi-national operators (Intrepid Travel, Atlas Obscura), I’ve gained the experience, and confidence, to translate between ‘how it’s always been’ and how tours can be pushed to be more innovative, more impactful, and more inclusive.

I’ve worked with tour operators at all stages and sizes, all over the globe. If you’re looking to quickly level up to create a profitable tour business, then I’m happy to share everything I know!